The ecommerce industry is rapidly changing, evolving, and transforming itself. It is one of the fastest-growing industries in the world, and as ecommerce merchants, one of the most important things to do is to distinguish yourself in this ever-expanding market. Gaining the loyalty of your customers is easier said than done, but luckily there is an underutilized strategy to set yourself apart from the competition (hint: it also makes every order more profitable).
Your purchase experience is an essential part of your business, but even if you have a perfectly streamlined user interface and a flawless buying experience, it won’t have the impact you’re looking for without a strong post-purchase experience.
In developing that post-purchase experience, there is one product you can add to your store that will change the game. Package protection.
Package protection is an additional item offered at checkout to your customers that gives them the choice to protect their order should anything happen to their package. If an order is lost, damaged, or stolen in transit, package protection has you covered. All you have to do is file a claim (which is as easy as filling out a simple form) and a new package will be shipped to your customer.
Here are three reasons why you should consider implementing package protection into your strategy.
